BlinkJar Media

RETURN ON INVESTMENT

iN marketing

The only way to make better decisions and take your marketing to the next level is by utilizing data-driven metrics like the return on investment (ROI). 

Educate Your Prospects
Engage with Your Audience
Measure Your Performance

Why Do Most Companies Ignore ROI in Marketing?

According to a recent survey conducted by Hubspot, just over half (52%) of the companies polled are even tracking vital metrics like ROI and customer acquisition costs. Many companies do not have the infrastructure to support a culture of measurement. However, most marketers do not track ROI and other essential marketing metrics because they overwhelmed and do not know where to start. They understand the importance of measuring the ROI of marketing, but pinpointing what's driving results and what to track can be overwhelming.

Why Do Most Companies Ignore ROI in Marketing?

According to a recent survey conducted by Hubspot, just over half (52%) of the companies polled are even tracking vital metrics like ROI and customer acquisition costs. Many companies do not have the infrastructure to support a culture of measurement. Furthermore, most marketers do not track ROI and other essential marketing metrics because they are overwhelmed and do not know where to start. They understand the importance of measuring the ROI of marketing, but pinpointing what's driving results and what to track can be perplexing.

Check Your Reputation

Discover what people are saying about your company on the web.

GET STARTED

INBOUND MARKETING FANATICS

Amy Fennell
An excellent partner to complement our communication strategy- totally worth the investment! Our online presence was in need of a facelift in order to engage our statewide member-based organization. The team of professionals at Blinkjar evaluated who we were and what we were about and made the design and functionality changes to help us better connect with more of our members and increase traffic.

Amy Fennell, Louisiana Realtors

READY TO MAKE SENSE OF YOUR MARKETING?

Meet Your Team

The goal of every single member of the BlinkJar team is to make your marketing easier.

INBOUND MARKETING MADE EASY

Inbound Marketing for Healthcare
By Dan Davidson May 16, 2024
Inbound marketing is a powerful strategy for healthcare organizations to attract, engage, and retain patients. Healthcare providers can establish trust, educate their audience, and drive patient conversions by creating valuable content and building meaningful relationships
Stepping into the World of Marketing: A Journey of Learning, Fun, and Adaptation
By Sydney Boudreaux April 3, 2024
I have been an intern at BlinkJar for the last year and have experienced team inclusiveness and patient guidance through all of my new endeavors.
Marketing Personas
By Lindsey Blanchard August 31, 2023
When it comes to crafting targeted, successful marketing campaigns, persona development plays a critical role.

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